Opened in 1900, this is the only Madame Tussauds wax museum outside London to have operated continuously for over a century, occupying a prime position on the Blackpool Promenade facing the Irish Sea. The Blackpool outpost was established during the resort's golden age as a working-class holiday destination, when millions of Lancashire mill workers descended on the town during Wakes Weeks, and has adapted its collection through every era of British popular culture since the Edwardian period. The collection focuses heavily on British popular entertainment, television personalities, and sporting figures, distinguishing it from the more internationally oriented London branch. Waxwork figures are rotated regularly to reflect current celebrity, with new additions announced to coincide with the illuminations season and school holidays. Interactive zones allow visitors to pose with figures in themed sets replicating television studios, sports arenas, and film scenes. The building was extensively renovated in the 2010s, adding immersive themed rooms, augmented reality experiences, and a Marvel Superheroes zone. A dedicated Coronation Street set reproduces the Rovers Return pub interior and allows visitors to pull a pint behind the bar. The I'm a Celebrity experience recreates challenges from the television show. The museum is owned and operated by Merlin Entertainments and forms part of a cluster of Blackpool attractions including the Tower, the Sea Life Centre, and the Dungeon. It sits on the Central Promenade between the North and Central Piers, accessible from Blackpool North railway station via a short walk along the seafront. The Blackpool branch uniquely reflects the resort's working-class entertainment heritage, featuring figures and experiences specifically chosen for the family holiday market rather than the international celebrity focus of the London venue. Annual visitor numbers typically exceed 350,000, making it one of the most visited paid attractions in Lancashire.

Type: Tourist Attraction

Address: 89 Promenade, Blackpool, United Kingdom, FY1 5AA

Website: https://www.madametussauds.com/blackpool/

Opening Date: 01/01/1900